What is the main purpose of an elevator speech?

What is the main purpose of an elevator speech?

The main purpose of an elevator speech is to open up the opportunity of a conversation.

The elevator pitch should be expressed in such a way to spike enough of an interest for the person to want to find out more. An elevator speech or pitch is not for the purpose of closing the deal.

5 simple steps to create a simple elevator speech to create interest and intrigue. How to get people to ask you questions about what you do.